Section III - Objectives

A. Introduction

The Strategic Planning co-chairs and their teams each developed strategies for achieving the overall City wide goals. These strategies were then categorized under particular goals and used to form short-term objectives. 

As new projects develop over the next several years, City Council and City Staff should first determine which one of these short-term objectives the project would fit under. Each time the City Council or City Staff evaluate the progress of the Strategic Plan, all goals, objectives, strategies and action steps will be reviewed to determine if they are still viable.

B. Objectives

• Identify unique business opportunities of Indianola and develop a marketing plan that capitalizes on these opportunities.
• Conduct a comprehensive needs assessment (including city services) and prepare a Facilities plan.
• Inventory and assess Indianola's street systems for circulation adequacy.
• Assess Indianola's current street maintenance program and plan for required improvements.
• Identify visual elements that define Indianola and identify opportunities for visual enhancement.
• Develop a plan to preserve and improve the Town Square.
• Develop an aggressive and creative strategy / master plan to capitalize on local resources and maintain small town character.
• Seek out and develop partnering opportunities.

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